Buzzword by Howie Good


The committee in charge of such things must have voted overnight, for when the sun came through the window in the morning, “iconic” was the newest buzzword. Anyone who could read was now pretty much guaranteed to encounter “iconic” this and “iconic” that in print or online. A frozen daquiri would be dubbed the “iconic summer drink,” Monopoly the “iconic board game,” 7-Eleven the “iconic convenience store.” Meanwhile, more young people were adding .com to their names. They yearned to escape emotional strife, acquire a certain aloofness, the equanimity of machines. Or that may have been in a movie I saw. I don’t know, I can’t remember, but despite the early hour and our advanced age, we were exchanging long, slow, sticky kisses as if just prior to launch we had shared an iconic Eggo waffle in warm syrup in bed.


Howie Good’s newest poetry collection, Heart-Shaped Hole, which also includes examples of his handmade collages, is available from Laughing Ronin Press.

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